Frequently Asked Questions

A 100-page, niche-specific mini-book engineered to start sales conversations—myth-busting chapters, a call-to-action in every section, and zero filler.

Traditional books chase royalties and ego; a BHG is a lead magnet built for one avatar, written in 30 days, and wired to an automated funnel that books calls tomorrow.

Anyone selling low-ticket widgets, hunting vanity Amazon rankings, or unwilling to give us a 90-minute interview—save your money.

Experts with high client lifetime value, complex services, and prospects who need education before they buy (estate attorneys, advisors, franchisors, etc.).

Your custom BHG (PDF + print files), 3D mock-ups, a live landing page, five-email mini-course, webinar funnel, and a BookFunnels.ai sub-account—scope expands with higher tiers.

Colors, imagery, and voice tweaks are fair game; the core series layout stays so every BHG looks like part of the family.

Yes—credibility and trademark specimens matter. We prep the files; you click once on KDP or IngramSpark. Expect about $3.50 per unit.

One 90-minute recorded interview and two half-hour feedback calls—then answer leads when they arrive.

Day 0: invoice + onboarding. Day 5: chapter titles. Day 10: draft manuscript. Day 15: cover + layout. Day 20: funnel live. Delay feedback, delay launch.

Slack for daily chatter, email for approvals, Trello board for deadlines. No mystery gaps.

The schedule moves in sync with you—your delay, your new finish line. Brutal but fair.

We mash keyword gap analysis, Reddit pain posts, YouTube question mining, competitor audits, and your own stories—only the overlap survives.

No. It's your expertise, cleaned up by editors who cut jargon and keep your voice.

Absolutely—two revision rounds included. Nit-pick away; after that we bill hourly.

You own the words forever.

The BHG layouts, trademarks, templates, domains, and the tech stack that runs the funnel.

The live funnel and branded email shut off on your anniversary date. The PDF stays yours, and you can export every lead first.

After 24 months, pay twice the annual license and we transfer DNS, templates, and trademark for your title—clean break.

Typical clients see 20-40% opt-ins, 15-25% webinar attendance, and 3-5% of leads booking calls within 60 days—traffic quality and follow-up speed decide the spread.

Warm list, our tested Meta ad snapshot, and LinkedIn outreach scripts—or plug in any paid channel you like.

Drive 1,000 targeted visitors in 90 days and get zero qualified leads? We refund the license. Show us the traffic receipts.

Go High Level (white-labelled as BookFunnels.ai), Zapier for mission-critical zaps, Cloudflare for domain redirects.

Interview recordings are encrypted at rest, BookFunnels.ai is SOC-2 hosted, and we'll sign an NDA. Your leads are your CSV—export anytime.

Yes—webhooks or Zapier into HubSpot, ActiveCampaign, Salesforce, you name it. Keep the sub-account for automation unless your stack can clone it exactly.

We've cleared FINRA, ABA, and medical boards. Send your disclaimer boiler-plate; we'll weave it in.

Printing, your ad spend, and any premium CRM plugins. Everything else is baked into setup, license, and optional monthly.

Two rounds free. Third round or major scope change is $150/hr—keeps everyone decisive.

Monthly services cancel anytime, effective end-of-month. Annual license is non-refundable unless the zero-lead guarantee kicks in.

Slack responses in under 48 business hours, quarterly "Brutal Bottom Line" metric reviews, and knowledge-base SOPs for DIY tweaks.

Every 18 months we offer a $750 Refresh Pack—updated stats, new stories, fresh cover tweak—so your BHG never smells stale.